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Top Strategies of Relationship Marketing | VA Benefits Firm

As a business, you are constantly managing your sales funnel–from the first point of contact with a prospect to their purchase of your service.  But it doesn’t (and shouldn’t) stop there. Perhaps the most important part of your sales funnel is the follow-up post-sale. It’s in this time of follow-up that you build the ongoing … Continued

Ways Leadership Affects Culture and Culture Affects Leadership | VA Employee Benefits Agency

There has been so much written on leadership in the last year, it’s hard to keep track of it all. Leaders should be storytellers, communicators, holistic, strategic, encouraging, creative, conservative, risk taking, ethical, competitive, inspiring and a whole host of other attributes. There are countless books currently available on the subject, and it would not … Continued

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